Meet The SLAP MESSAGE BOARD Admins | “Every time someone in the industry says, ‘I don’t pay attention to message boards,’ we know damn well they’re talking about us,… “
The SLAP message boards are not for the faint of heart. They are a place of hate and lack of respect and worse, but there is order. A bit at least, and it is held down by the Admins interviewed in the latest gem from Jenkem. Anytime we are struggling to find an interesting bit of skate gossip we dive into the SLAP boards head first, so we loved this one.
Sample:
How much influence do you think SLAP has on the prosperity of a skate brand?
Grimcity: I don’t know about our influence on a brand’s prosperity, but I think our skepticism is important. If we see bullshit, we call it out. If we perceive something to be bullshit, we talk about it. I think cynicism is great, especially in a time where skateboarding is becoming gentrified and mainstreamed. Thrasher had a bit, but Big Brother was a beacon of light. They showed us that taking on certain aspects of the industry was a great way to separate the wheat from the chaff. That’s why so many of us at SLAP like Jenkem.
On a somewhat related note, I’m pretty sure that SLAP is why New Balance got into the skate shoe game.
HATE!: That probably depends on the definition of prosperity. Element, World, Darkstar etc. are all clowned pretty hard on there, but they’re so widely available and appealing to little kids who don’t care about SLAP and do just fine. SLAP might have a solid effect on smaller brands though, especially when it comes to videos. I learned of Bronze and Dime because of SLAP. There’s no other way I would have learned about them as fast as I did without SLAP. Something gets posted on SLAP and then the users go repost it on their own social media and that’s what it takes these days. I definitely like that there are no sacred clowns on SLAP, though. I’ve seen the Crail camp get trashed for sleeping on dudes, Real get knocked for overuse of the oval graphic, anyone not from NYC or SF jocking those respective cities’ style too hard etc. I like it. Nothing is too holy.
Bobby Peru: To start, I’d say that SLAP’s general approval helps. If you’ve got SLAP Pals interested, you’ve got a cult of skaters spreading your content around and making your product seem exciting.
Click to JENKEM MAG for the interview with the Don dada’s of the infamous SLAP MESSAGE BOARDS
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Click to SLAP to read about JENKEM’s article about SLAP
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