RIP www.YOBEAT.com | 1997 – 2018: Web is Dead

 

“Web is DEAD.”

“Print is dead?

What’s going on here? Can nothing survive in snowboardings current climate? Soon will we have no magazines and no websites left to support the culture?

At it’s height YoBeat left pro snowboarders and brands alike quaking in their boots. Never sure of what it’s mastermind Brooke Geery was going to come up with next, it forced them to keep it real. Brooke created the influential website on an AOL account in the nineties and built it up into credibility over the next twenty years. There’s a large gap left in the independent media with YoBeat’s departure. Is anyone up to fill it?

 

Sample:

Dear Dedicated Readership,

Twenty-one years. When I began this website on my AOL account, I never imagined it would last this long or take me to the places it has. But they say all good things must come to an end, and my friends, that day is today. The website you love to hate will not see any futher updates. It will remain online for the time being, but may be deleted at any time. I recommend you print out your favorite articles now or forever live in regret when they are gone.

This was not an easy decision to come to, and it was aided in large part by a legal battle with my former partner. As a result, the name Yobeat no longer belongs to me. For the record, the instagram @yobeat is no longer affiliated with this website and any merchandise you may encounter is not either. The media juggernaut and the T-shirt company have parted ways and I do not want to do anything to inadvertently promote the latter.

Instead, I aim to continue my efforts on a new platform under the name Blower Media. As of right now, it’s just a logo and some stickers, but it could be something amazing some day. Stay tuned.

Brooke Geery
Founder, Editor, Publisher, Yobeat.com.
1997-2018
RIP

 

 

 

Click for the history of YOBEAT in its entirety

 

 

 

 

www.BoardRap.com news today. Link 🔝….. @brookegeery @yobeat #snowboardhistory

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