NY TIMES Redeems Itself w/ Anna Gasser Feature | From a late-start to snowboard dominance via viral video
The New York Times Snowboard Magazine let us all down a couple weeks ago with the worst piece of snowboard content ever written. It was a travesty. Now the Grey Lady is back to her fine form with this great piece on Anna Gasser.
Anna, probably the best female in snowboarding right now, didn’t even get on a board until she was 17. In the time of pre-teen sensations in almost all action sports that’s pretty remarkable.
Is it so hard to appease the masses and the core?
Talk to people that know what’s up. Check.
Show well shot video. Check.
Dive into a little personal background. Check.
Click to THE NEW YORK TIMES for the feature on Anna Gasser’s Snowboarding Dominance Was Launched with a Viral Video